Sabrina Launch Party
Special Event • Brand Collaboration • Launch Party
The Challenge
Create a unique one-night launch party for Netflix’s hit teen show, The Chilling Adventures of Sabrina’s Season 2.
Guest List
Executives, press, producers, cast, social media influencers.
Location
Netflix Studios, Hollywood, CA
The Solution
A sinister dark themed carnival party with mood lighting, vintage props and art, and costumed performers.
Research
+ The Chilling Adventures of Sabrina Season 2 sneak-peek episode and plot content
+ Old fashioned carnivals & abandoned amusement parks
+ The Chilling Adventures of Sabrina Season 1 research
+ Props, materials, & makeup artistry
Creative
+ Event Design
+ Floor Plan & Layout
+ Art & Creative Direction
+ Graphic & Prop Design
+ Material Selection
+ Lighting Direction
+ Themed Carnival Drinks, Food & Games
Art Direction
Inspiration pulled from antiquated freak-shows, abandoned carnivals, and traveling performers – an homage to a pivotal episode in the show’s new season.
Stylized Poster Graphics
Game Station Graphics
Acknowledgments & Credits: Project completed in partnership with L’Oreal USA. Event production fulfilled by Dunn Productions. Photography by Dunn Productions.